URUGUCCI

"In the modern globalization, the avalanche of photos and visual contamination, the immediate and the disposable, there is rotation in people, products, jobs and work, constant life changes. This generates a cosmopolitan fashion, a mixture of cultures and a combination of modern and nostalgia. A new blend and fusion of items which were never together are born; what may have been absurd is now innovating, but not because it’s new but from a retro-modern point of view. Collection pieces, antique high-quality jewellery mixed with massive low-cost clothes. The important thing is colour, shape and texture. Characters with a strong personality who knows how to select and look, chase for the perfect item in fairs, vintage stores and malls all the same."

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Credits:

Photography: Lelen Ruete

Web: www.therabbitstudio.com 

Instagram:@therabbitstudio

Styling: Daniela Laporta

Web: danilaporta.tumblr.com

Instagram: @ddlaporta

Gonzalo Guigou  

Web: www.gonzaloguigou.com

Instagram: @gonzaloguigou

Makeup and Hair: Lu Pugliese

Instagram: @avant_garde.makeup

Models: Mateo Tejera at Montevideo Models @mateotejera @montevideomodels

Yuliana Lei Ma @mali.com.uy

Carmela Tzigana @lapropia_lapropia